HOY pages are now interactive with CLIC2C.

 

Madrid, 1 de febrero de 2010.- HOY, Vocento Group's newspaper in Extremadura, incorporates on its pages the CLIC2C technology, allowing daily access to readers with their mobile phones to a large number of multimedia content.

 

This innovation, result of the agreement with HOY, the most widely read newspaper on the region and the company aquaMobile, aims to allow readers to get more information and multimedia content in a easy way.

This will be possible thanks to CLIC2C, a technology based on digital watermarks, which allows readers to interact with the information printed on the newspaper or included in today's web and access additional multimedia content.

Local, regional, national and international daily news offered by HOY and hoy.es webpage, will be enriched by additional multimedia information accessible through CLIC2C (multimedia, expanded information, videos, major events, image galleries...)

Thus, basic values like severity, immediacy and multimedia presentation of information will be enhanced by the wide range of interactive possibilities CLIC2C offers its readers.

It's that simple

 

Every day, HOY and its digital version, hoy.es, will incorporate on its pages a recognizable logo that will identify the images you can access extra information from. This will be possible thanks to CLIC2C, a technology based on digital watermarks, which allows readers to interact with the information printed on the newspaper or included in today's web and access additional multimedia content.

 

To do this, you only need download the application on your mobile phone and have an internet connection available. Download it with your computer at http://clic2c.hoy.es or http://www.clic2c.com/download/. If you are in SPAIN, you can also download for free with your mobile browser at http://m.clic2c.com or by sending a sms to the 5870 with the message "clic" at a cost of 0.15 euros/sms.

Try it now!

You can try CLIC2C on HOY newspaper with the first two interactive experiences: a guide to the "murgas" contest at the carnival in Badajoz, which was published yesterday and today's update on the marathon of Badajoz.